George, very smug

George, looking smug, realises that he'll never have to use the NHS, so can screw around with it as much as he wants.

George, extra smug

George realises that he'll never have to go to Greggs. Ever. And that makes him smug.

George, getting ready to be smug

George, looking quite smug, remembers what's in the box for pensioners and the undeserving poor.

George, still smug

George smugly remembers that he is an heir to a massive wallpaper fortune.

George, smug about himself

George looks smug because he's realised how much richer than you he is.